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"the more you know, the less you need"

In 1958 Annemarie Lindner's cosmetic business was so successful that the East German government wanted to nationalize it. The German cosmetic pioneer had to flee with her family to the West. In 1959 she has started with the label Annemarie Börlind in West Germany again. On occasion of the brand's 50th anniversary, the founder Annemarie Lindner speaks about the history of the brand, her inspirations, the approach to beauty and health, and what ecological awareness has to do with 'Celebrity Red' lip color, dead lice and eatable ingredients.
Annemarie Börlind 2009
The founder of the brand, Annemarie Lindner is talking about the history of the brand, her inspirations, the approach to beauty and health, and what ecological awareness has to do with 'Celebrity Red' lip color...

The forest, its woods and berries, the elements fire, water, and air are the inspiring sources for the designers of the new spring/summer beauty and fashion collections in urban sport style...
Sport Style SS2010
The forest, its woods and berries, the elements fire, water, and air are the inspiring sources for the designers of the new spring/summer beauty and fashion collections in urban sport style...

New York based MAC Cosmetics presents the new makeup look entitled with the label's motto 'All races, all sexes, all ages' as respond to a world that is more unified than ever before...
MAC Cosmetics 2010
New York based MAC Cosmetics presents the new makeup look entitled with the label's motto 'All races, all sexes, all ages' as respond to a world that is more unified than ever before...

Office Style 2010 & 2011 Long trousers don't make a bright boy; Office Insight by publisher Karin Sawetz. Once, I was interviewed by a journalist about office fashion - not Fashionoffice - I really mean fashion in the office. She has asked me about the key trends from the 50ies up to the 00s and if creativity depends on clothes, etc...
 Office Style 2010 & 2011
Long trousers don't make a bright boy; Office Insight by publisher Karin Sawetz. Once, I was interviewed by a journalist about office fashion - not Fashionoffice - I really mean fashion in the office...

The Cocktail Dress
The Cocktail Dress
How to dress up for a cocktail party. This cocktail style is inspired from a music track by IAMX. Nudelook on the eye lids, fresh pink on the cheeks, elegant natural color on the lips from Clinique's...

Beach Style SS2010
Beach Style SS2010
What has the fashion, beauty, and lifestyle industry for the beach style 'on stock' this year?

 

Master or servant? Under her rainbow dress from St. Emile she wears the 'Dangerous Game' bra/slip by Bruno Banani. Her bondage style high heels are inspired by the idea 'Slave to Style'. Her face skin has a natural freshness. The make-up focuses on her eyes...
Spring Style with beauty by Clinique, Marionnaud
Master or servant? Under her rainbow dress from St. Emile she wears the 'Dangerous Game' bra/slip by Bruno Banani. Her bondage style high heels are inspired by the idea 'Slave to Style'. Her face skin has a natural freshness. The make-up focuses on her eyes...

The 'Green' Spring Style is mixed of fashion and beauty such as the Vitamin C Lip Smoothie by Clinique which boosts naturally the biosynthesis of collagen, the carefree Boss Orange fragrance in a seven stone bottle symbolizing the seven ‘chakras’ of the human body, natural face care by Santaverde...
Clinique, Boss, Santaverde
The 'Green' Spring Style is mixed of fashion and beauty such as the Vitamin C Lip Smoothie by Clinique which boosts naturally the biosynthesis of collagen, the carefree Boss Orange fragrance in a seven stone bottle symbolizing the seven ‘chakras’ of the human body, natural face care by Santaverde...  

Each season bears its own strategies to succeed in the play 'veiling and unveiling nakedness'. The winter strategy with pieces by Röckl, Humanic, Donna Karan, Triumph, Pierre Lang, Estée Lauder...
Winter Style 9/10
Each season bears its own strategies to succeed in the play 'veiling and unveiling nakedness'. The winter strategy made of fashion and fragrance by Donna Karan, make up by Estée Lauder...

Helena Rubinstein launches new products with Hollywood actress Demi Moore who represents a woman over 40 that is "certainly different from what people feel someone in her 40s should be", as the actress is cited under the title 'Brilliant Women'...
Helena Rubinstein 2009
Helena Rubinstein launches new products with Hollywood actress Demi Moore who represents a woman over 40 that is "certainly different from what people feel someone in her 40s should be", as the actress is cited under the title 'Brilliant Women'...



The well dressed are following the fashion rules which are promoted by glossy magazines without using their individual taste for expressing the own personality; but this includes to break some of the fashion rules such as the ones with style do. Beauty by Jessica Cosmetics, Moschino, Vichy, MAC Cosmetics...
New Year Style 2010
The well dressed are following the fashion rules which are promoted by glossy magazines without using their individual taste for expressing the own personality; but this includes to break some of the fashion rules such as the ones with style do. Beauty by Jessica Cosmetics, Moschino, Vichy, MAC Cosmetics...

New York based photographer Marilyn Minter was chosen alongside to painter Richard Phillips and illustrator Maira Kalman by MAC Cosmetics to visualize the new limited fall 2009 collection. Minter says in her interview on the website of MAC Cosmetics that she thinks that "...anything that gets wet starts getting sexy"...
MAC Cosmetics fall 2009
New York based photographer Marilyn Minter was chosen by MAC Cosmetics to visualize the new limited collection. Minter says in an interview that she thinks that "...anything that gets wet starts getting sexy"...
Imagine a modern Betty Page in parachute trousers, ski-couture jacket and gaiters boots walking on the street in a rhythm such as she is just listening to Mile Davis' Kind of Blue. She wears Valentino, Diesel, Aubade, New Yorker, Calzedonia, Clinique, and Kilian's new perfume 'Back to Black'...
Winter Style 2009
Imagine a modern Betty Page in parachute trousers, ski-couture jacket and gaiters boots walking on the street in a rhythm such as she is just listening to Mile Davis' Kind of Blue. She wears Valentino, Diesel, Aubade, Kilian's new perfume 'Back to Black', and Clinique's 'Quick Eyes Cream Shadow'...

The Boyfriend look is made of male and female pieces. The 'female' pieces are significantly worn or used very close to the body such as lingerie, perfume, and lip-gloss. The handbag, especially the clutch, has to be count to this listing as it is mostly the porter of the female 'essentials'...
Late-Fall Style 2009
The Boyfriend look is made of male and female pieces. The 'female' pieces are significantly worn or used very close to the body such as lingerie, perfume, and lip-gloss. The handbag, especially the clutch, has to be count to this listing as it is mostly the porter of the female 'essentials'...


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