Bond No. 9

Andy Warhol’s Silver Factory

In 2008/9 Andy Warhol is back in fashion! T-shirts with Andy Warhol inspired prints, jeans collections for fall/winter 2008 which revive the pop art work of the 60s, 70s, ... This trend was developed in 2007 for the collections in 2008/9.

Warhol once mentioned that a company was “interested in buying [his] aura.”
On 1st December 2007 Laurice Rahmé, founder and CEO of the New York perfumery Bond No. 9, presented the first perfume and bottle design of a new collectible art series: Andy Warhol’s Silver Factory.

The bottle
The bottle’s surface is inspired by one of the pop artist’s most recognizable images: the Campbell’s Soup Can in bold colors as created by Warhol in a series of his colored Campbell Soup Can silkscreen paintings in 1965. Parts of the Campbell Soup Can are substituted by Bond No. 9 lettering and logo with Andy Warhol’s name inside, in place of the Campbell’s gold medallion.

The scent
"OK, so it’s a luxury product, (but once again it has liquid inside!) What’s more, taking a cue from the Campbell’s label, which proclaims its soups as Condensed, we’ll be offering our Warhol fragrances as innovative 28 percent perfume concentrates—in between eau de parfum and perfume extract. (Thank you, Campbell’s, for the hint.)" Bond No. 9

Andy Warhol's Silver Factory is of ambiguous male-female gender. It is a smooth, smoky, spicy blend of interlacing incense (a key scent of the ‘60s), wood resin, and syrupy, seductive amber. The heart is built of jasmine, iris, and violet; a scent that Warhol was especially fond of. The combination of the slightly dissonant florals evokes a warm metallic - silver - effect. "And then, for the merest hint of coolness, we threw in a handful of cedarwood."

The idea of creating a collectible Andy Warhol perfume series
Bond No.9 is cooperating with the Andy Warhol Foundation (established 1987) for the artful series of Andy Warhol perfumes:

"The idea of combining Warhol with fragrance resonated with us. After all, we are in the midst of a Warhol revival, centered on a fascination with glamour as an escape hatch for our own age of global anxiety. And how better to express that glamour than with fragrance? Warhol once remarked, “Another way to take up more space is with perfume. I really love wearing perfume....”

"... Bond No. 9 is all about New York neighborhood scents. So we decided the inspirations for our Warholian pop perfumes would be based on Andy Warhol’s favorite haunts. First among them? The Silver Factory—also known simply as the Factory. In operation from 1964–1968, Warhol’s original studio, hangout, and club central, located in a nondescript building on East 47th Street, acquired visual uniqueness with its aluminum-foil walls. These walls evoked silver-backed mirrors—emblems of the narcissism that suffused the times. The Silver Factory served as a galvanizing forum for artists, silkscreeners, actors, filmmakers, debutants, activists, hustlers, and misfits—all of whom somehow contributed to the creativity. It was here that Warhol emerged as an avant garde filmmaker, pop art progenitor, and all-around superstar." Bond No. 9

Andy Warhol in exhibition
This year you can find the work of Andy Warhol exhibited under absolutely new views around the globe such as "Warhol Live" at the Montreal Museum of Fine Arts which presents his work under the aspect "Music" (www.fashionoffice.org/culture/2008/warhol7-2008.htm).


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Virtual Shopping Here you will find many scents committed to art and design! Check out the edgy New York downtown perfumery Bond No. 9 and the current spring/summer 2008 Andy Warhol collectible "Union Square".

“My favorite smell is the first smell of spring in New York,” Andy Warhol once said... www.bondno9.com